Best practice methodology to maximise budget

Natloans are a leading finance & Insurance broker servicing Australia wide.

  • Paid Performance
  • Search Engine Optimisation
  • Development

The challenge

Google Ads managed by the previous partner were not targeted or cost-effective, and the lead cost was over $150 CPL.

The solution

We applied our best practice methodology to reduce ad spend, increase conversions, increase conversion rates, and reduce cost per click.

The results

Our best practice methodology helped to increase conversions from 317 a month to 3,140 per month and reduced cost per click to $10.59, down from $150.


conversions a month, from 317


increase in conversion rate


cost-per-click, down from $150


increase in leads

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